Does AI Know Your Business Exists?
AI tools like ChatGPT and Google’s AI results are changing how businesses are being discovered.
The question is — are you being recommended, or overlooked?
AI Visibility Assessment for Expert-Led Businesses
The way customers find businesses is changing
More people are now asking AI systems for answers instead of browsing search results.
Instead of clicking through websites, they ask:
- “Who can help with…”
- “What’s the best provider for…”
AI systems then decide which businesses to reference.
If your expertise is not clearly understood, your business may never be mentioned.
We Help Businesses Become Visible to AI
At Digable Markets, we help expert-led businesses ensure their knowledge is clearly understood, trusted, and surfaced by AI systems.
This isn’t traditional SEO.
It’s about making your expertise interpretable.
How Does AI Decide Who to Recommend?
AI systems don’t just rank pages.
They interpret knowledge.
They look for signals such as:
- Clear expertise
- Structured content
- Credibility and authority
- Consistency and freshness
We analyse these signals to understand how visible your business is to AI.
What we're seeing so far
Early analysis of real websites shows a clear pattern:
- Businesses with structured, educational, and well-explained content are significantly more likely to be surfaced by AI systems.
- Many expert businesses remain invisible — not because they lack expertise, but because that expertise isn’t clearly signalled.
Check if AI can see your business
Run a free audit to understand how your website is interpreted by AI systems — and where you may be missing visibility.
Ai Visibility Assessment FAQs
ChatGPT and other AI systems are changing how people discover businesses online.
What is the AI Visibility Assessment?
The Digable AI Visibility Assessment is a diagnostic tool that evaluates how easily AI systems can discover, interpret and reference the expertise on your website.
It analyses a range of signals that influence AI-driven discovery and produces an AI Visibility Index score, highlighting potential gaps between your expertise and how AI systems interpret your site.
Why does AI visibility matter for my business?
As more people ask AI systems questions instead of browsing search results, the way businesses are discovered online is changing. A
I tools increasingly decide which experts, businesses and sources to reference when generating answers. If your expertise is not clearly interpretable by AI systems, your business may be overlooked in AI-generated responses.
How is AI visibility different from SEO?
Traditional SEO focuses on ranking pages in search engine results. AI visibility focuses on whether AI systems can understand and reference the expertise on your site when generating answers.
While SEO remains important, AI-driven discovery relies on additional signals related to clarity of expertise, structured knowledge and content interpretation.
Who should use the AI Visibility Assessment?
The audit is particularly useful for expert-led businesses such as consultants, coaches, training providers and professional services firms.
These businesses rely heavily on demonstrating expertise, and AI visibility can influence how easily their knowledge is discovered by potential clients.
Is the AI Visibility Assessment free to use?
The initial audit is designed to provide a quick diagnostic of how visible your expertise may be to AI systems.
For businesses looking to explore their results in more detail, a deeper review can provide additional insight into the factors affecting their AI visibility.